The Best Newspaper Pages for Advertising
Submitted by StuartDH on Sat, 02/03/2007 - 17:59.
In every newspaper there are always some pages that will attract more readers than others. Obviously, you will probably want your advert to be on one of these pages. However, with every successful page, there are also less successful pages and so you should also be aware of these pitfalls.
Television listings
Horoscopes
'Letters to the editor' pages
Problem pages, agony aunt pages
Cookery tips and recipes.
Advertising pages
If anything, you should pay special attention to the fact that advertising pages generally do not perform particularly well in most newspapers. Not only are advertising pages avoided by many readers, your advert will sit alongside many others that will advertise products and services in direct competition with you.
Popular Pages
Television listings
Horoscopes
'Letters to the editor' pages
Problem pages, agony aunt pages
Not-so-popular Pages
Cookery tips and recipes.
Advertising pages
If anything, you should pay special attention to the fact that advertising pages generally do not perform particularly well in most newspapers. Not only are advertising pages avoided by many readers, your advert will sit alongside many others that will advertise products and services in direct competition with you.
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